When Arkansas football coach Ryan Silverfield came to town this offseason, he knew rebuilding the program’s culture was priority No. 1.
If you’ve won four games or less in six of the last nine seasons — including a dreadful 2-10 mark last year — there’s no other choice.
“Culture” is a buzzword that gets thrown out all the time, but there’s a reason every coach preaches it. In fairness, when you look at the Razorbacks’ most rampant woes in recent seasons, it’s almost all mental.
“Let’s be the best in the country at the controllables,” Silverfield told Greg McElroy and Cole Cubelic this week.